Mobility Security & Compliance – CellTrust Secure Mobile Healthcare Solution

Posted by admin on 2/Oct/2009 in Application Watch | 0 comments

Providing healthcare organisations, vendors and patients with a solution to securely receive and exchange patient information, generate critical physician notifications, ask patient related questions in real-time and deliver prevention/intervention education to patients with complete confidence of a HIPAA compliant pathway has become an essential part of healthcare delivery and workflow.

Secure Health Messaging is a suite of Mobile Healthcare applications built on highly encrypted CellTrust SecureSMS text messaging technology that enhances delivery of real-time Protected Health Information (PHI) to healthcare providers’ and patients’ mobile devices.

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Burger King Trialling Mobile Commerce

Posted by admin on 19/Jun/2009 in Application Watch | 1 comment

Burger King is trialling mobile commerce by allowing customer to order and pay with their iPhone. Burger King joined with Gomobo and PointAbout for the development and design phase of the application. Burger King NOW location-aware iPhones are being tested in the Queens, New York, area. (more…)

CellTrust Corp. Commences Operations with CellTrust Australia, Pty Ltd. To Provide Secure SMS and Mobile Marketing to Australia and New Zealand

Posted by admin on 5/Jun/2009 in Application Watch | 1 comment

U.S.-based CellTrust, the Secure SMS Messaging Leader, Establishes a Franchisee as Distribution Network on the Australian Continent.

Scottsdale, AZ, USA and Australia – June 3, 2009 – CellTrustCorporation, a U.S.-based provider of leading-edge secure mobile messaging and applications (www.CellTrust.com) announced its expansion into Australia and New Zealand with the establishment of CellTrust Australia (www.CellTrust.com.au).  The franchisee will operate from its headquarters in Sydney, Australia led by Managing Director Nick Goritsas, marketing veteran and entrepreneur who founded the successful Ontarget Group of companies, which specialise in Data Mining, Direct Mail Marketing and Product Fulfilment.

CellTrust Australia’s customer base will benefit from CellTrust’s award winning SecureSMS Gateway, enabling businesses to exchange critical information with customers using mobile devices in a trusted environment.  SecureSMS has additional advantages over standard SMS, such as delivery, read, and receipt confirmation. CellTrust SecureSMS provides end-to-end privacy on the mobile device via a highly encrypted, tamper-proof process. The sender can see the icons actually change on their phone as messages are sent, received and opened by the recipient. The solution also increases the SMS size limit from 160 characters to 5000. A remote wipe functionality that ensures users can wipe the handset if it is lost or stolen adds another critical layer of security. Additional features that will soon be available on CellTrust SecureSMS will include 2D barcodes, client-less Secure SMS, as well as a dynamic menu system for mobile banking and mobile payments.

“The introduction of 3G mobile technology to the Australian market is driving economic growth and helping to transform businesses and services to communities previously underserved due to the limitations of broadband” said Nick Goritsas, Managing Director, CellTrust Australia. “With the proliferation of mobile data and the exchange of sensitive information across education, healthcare, government and financial sectors, CellTrust’s secure mobile applications and global gateway are well-positioned to meet market demands.” (more…)

Fronde Anywhere – txtBUS

Posted by admin on 5/Jun/2009 in Application Watch | 2 comments

The potential is obvious. Commuters save time and money with the txtBUS service, especially those who do not have a timetable at their bus stop. Based on existing timetables, the text service advises users to arrive several minutes earlier so that there is no chance of missing the bus. (more…)

CellTrust FlightAssist Improves Passenger Flow at SFO San Francisco International Airport

Posted by admin on 26/Nov/2008 in Application Watch, Press Releases | 0 comments

CellTrust FlightAssist improves passenger flow while reducing environmental impact through free MobileFlight monitoring at SFO San Francisco International Airport. SFO text service provides real-time flight arrival information for mobile users.

San Francisco Calif., and Scottsdale, Arizona – November 26, 2008 – CellTrust Corporation (www.celltrust.com), a leading provider of secure mobile messaging and applications, announced today that it has launched its FlightAssist™ real-time flight monitoring solution at San Francisco International Airport (SFO), delivering a free service that will provide information on flight arrival times and other information to passengers and those traveling to the airport to pick up travelers. With CellTrust’s FlightAssist service, passengers can notify a circle of friends in real-time through text messages on a cell phone if there is a flight delay or cancellation at SFO. CellTrust’s FlightAssist is also the first mobile text flight monitoring service in North America to offer a convenient flight carbon offsetting option through its partnership with Carbonfund.org.

“I applaud CellTrust and San Francisco International for their joint initiative and early adoption of this very sensible approach to reduce emissions while making travel more efficient,” said Eric Carlson, Executive Director of Carbonfund.org. “Using the mobile phone to relay flight information and help manage automobile congestion and resulting emissions in and around SFO serves as an excellent method for airports around the globe.” (more…)

IBM selects CellTrust Secure Global Gateway™ to Extend WebSphere Portal Dashboard Accelerator

Posted by admin on 9/Sep/2008 in Application Watch, Press Releases | 0 comments

New 6.1 Release Pairs Well With CellTrust’s Mobile Security to Ensure Users a Trusted Environment

CTIA Wireless I.T. & Entertainment – San Francisco — September 9, 2008 – CellTrust Corporation (www.celltrust.com) a leading provider of Secure SMS and Secure Global Gateway, today announced it has been selected by IBM® to provide CellTrust’s messaging to the worldwide customer base of the IBM Dashboard Accelerator, and Lotus ActiveInsight. Users wanting to send dashboard alerts to mobile devices can utilize the CellTrust Secure Global Gateway with reach to 218 countries and 700 carriers.

IBM Lotus ActiveInsight software, version 6.1, is a solution that works with the industry’s leading IBM WebSphere Portal to help organizations define and communicate goals, view real-time metrics, and take action via composite, role-based dashboards and scorecards – thus helping to improve overall performance. Through the integration with CellTrust, ActiveInsight users will have the option of signing up for CellTrust Secure Global Gateway with consumer grade or Secure SMS to achieve organizational goals and objectives.

“CellTrust brings the industry a unique heritage and knowledge of Internet security,” said Larry Bowden, vice president, portals and mashups, IBM. “The ability to send Dashboard Information anywhere in the world, using CellTrust’s secure infrastructure was an integral factor in our selection.”

CellTrust Secure Global Gateway is being adopted by more and more organizations as a means of communicating efficiently with the mobile workforce as well as consumers. SMS has proven to be popular, highly adaptable and well accepted among mobile phone users worldwide. (more…)

MarketTools Selects CellTrust Global SecureSMS Gateway for Pioneering Mobile Market Research Platform

Posted by admin on 15/Apr/2008 in Advertising & Marketing, Application Watch, Press Releases | 0 comments

CellTrust and MarketTools Co-presenting Case Study at First Mobile Pavilion at Ad-Tech San Francisco 2008

Scottsdale, Arizona – April 15, 2008 – CellTrust® Corporation , the leading secure mobile information management and delivery provider, and MarketTools, the award-winning on-demand market research provider (www.markettools.com), will be in full force at Ad Tech San Francisco, taking place April 15-17 at the Moscone Center. The companies will be co-presenting a case study in the first Mobile Pavilion, which will take place throughout the event, about successful ways for brands and companies to leverage the mobile channel for marketing purposes. As mobile marketing gains momentum on a global scale, one challenge remains the same in every region: how to develop an effective marketing strategy and measure both effectiveness and return on investment (ROI).

CellTrust, an award-winning contender in the mobile security space with its Global SecureSMS Gateway™, provides financial, marketing, governmental and other sectors the confidence that messages are safe from over-the-air pirating and that they reach the intended user. CellTrust’s SecureSMS informs senders when a recipient receives the text message and then again when the message is opened. Combined with CellTrust’s SMS Gateway Suite of reporting and analytic features, CellTrust’s SecureSMS gives E-marketers a definitive baseline for calculating campaign ROI. Security, delivery assurance and measuring ROI are some of the issues E-marketers at Ad Tech will be examining this week in San Francisco.

MarketTools pioneered mobile market research with its MarketTools Mobile™ and Zoomerang Anywhere™ research tools. MarketTools leverages the growing ubiquity of mobile phones and the expanding capabilities of the wireless web to deliver surveys directly to consumers worldwide on their mobile phones or via SMS at the point of sale to allow the capture of real-time market feedback. With the ease of integration of the CellTrust Global Gateway API and the state of market readiness of the CellTrust SMS Gateway Suite, MarketTools was able to bring Zoomerang Anywhere quickly to market. (more…)

Celly Corp Chooses SecureSMS Gateway from CellTrust for Mobile Phone Food Ordering Service

Posted by admin on 2/Apr/2008 in Application Watch, Press Releases | 0 comments

CellTrust’s patent pending Secure SMS Gateway™ to host GoCelly.com Mobile Phone Food Ordering System.

CTIA Wireless, Las Vegas – April 2, 2008 – Celly Corp (www.gocelly.com) has chosen the CellTrust™ (www.celltrust.com) patent pending SecureSMS™ Gateway to host its GoCelly.com Mobile Phone Food Ordering System. The system, which will be free to users, allows consumers to order and pay for their favorite meals for pick up or delivery through short code text messages or online.

“CellTrust has a proven track record in reliably hosting some of the most innovative SecureSMS systems in existence today. We feel that the CellTrust SecureSMS Gateway provides an array of features that are a step above its competitors,” said Celly Corp CEO Michael Nguyen. “These factors, along with robust performance, high system uptimes, and an excellent support staff are paramount to the successful operation of time-sensitive services like GoCelly.com.”

GoCelly allows restaurants the convenience of receiving orders without wasting time on the phone taking orders. The system should eliminate long lines during the restaurant’s peak business hours and increase restaurant sales by decreasing the time spent by employees for fulfillment of orders. In turn, users are able to order on-to-go and save time by not having to spend time waiting to order or pay.

GoCelly users sign up at www.gocelly.com for access to its intuitive menu system to select and customize food items for a given GoCelly affiliate restaurant and save it under a ‘Nickname’. When the user is ready to eat, they simply text message their Nickname to 90703. After sending the secure SMS, a confirmation text message is transmitted electronically to the restaurant. The user’s credit card is automatically charged for the transaction, and there is no wait to order or pay when they arrive at the restaurant’s designated GoCelly pick up area. (more…)

First Purely Mobile Bank Licenses CellTrust’s SecureSMS for Safe Mobile Transactions

Posted by admin on 1/Apr/2008 in Application Watch, Press Releases | 0 comments

mobe, Inc. Enables Users to Conduct Critical Business While On-The-Go

CTIA Wireless, Las Vegas – April 1, 2008 – CellTrust™ Corporation (www.celltrust.com), the leading secure mobile information management and delivery provider, today announced that mobe, Inc., has selected CellTrust’s Global SecureSMS™ Gateway to ensure the secure transmission of SMS messages for payments, commerce, banking and other confidential content to and from its network of mobile bank account holders. mobe, Inc., in conjunction with University Bank, is a leader in mobile banking, mobile payments, merchant services, global remittance and banking security.

SecureSMS Gateway allows businesses to exchange critical information with customers in a trusted environment on the mobile device. Setting itself apart from consumer-grade SMS, CellTrust’s SecureSMS Gateway gives the message sender the ability to confirm when text messages are delivered and/or read via a highly encrypted, tamper-proof transfer process with no size limitations along with remote wipe functionality that ensures users can wipe the handset if it is lost or stolen.

As mobile consumers across all regions and age segments gain confidence in sending messages to friends and loved ones via text message, the trend of conducting more sophisticated and personal content will continue to rise. The increasing use of mobile devices to transfer funds between bank accounts and other important activities will become the standard of the industry in the near future, and CellTrust is providing the mobile industry with Secure SMS solutions that make high risk messages secure and safe from being read by others or tampered with during transmission. (more…)