CellTrust Prepares NFC Provisioning APIs Using SecureSMS for Carriers and Banks as NFC Technology Rollout Begins in 2011

CellTrust Removes Major Obstacle for Mobile Operators and Banks by Delivering OTA (Over-The-Air) NFC Configuration and Provisioning

SCOTTSDALE, ARIZONA, USA – August 25, 2010 – CellTrust Corporation, the world’s largest provider of SecureSMS for mobile phones (www.celltrust.com), announced today that it is preparing patent-pending, NFC-provisioning APIs using SecureSMS, in anticipation of NFC technology rollout beginning in early 2011.

NFC (Near Field Communication) is a short-range wireless communication standard that bundles a contactless chip with a contactless reader inside the mobile device. With NFC technology, consumers can simply wave or tap their phone within a few inches of a reader to transfer information to their mobile phone or to complete a mobile payment or transaction.

Designed to make life much easier for the end-user, provisioning NFC will require the carrier to send sensitive and confidential information to the mobile subscriber’s handset. While a few methods exist to provision NFC, CellTrust believes SMS is the optimal choice because it uses the mobile communications control channel, which is separate from voice and data and operates regardless of the voice or data being used. The control channel has high resiliency, low bandwidth requirements and was designed for carriers to send specific commands and instructions to the handset via SMS. It is important to note that standard SMS is not secure and can be spoofed. Provisioning NFC with CellTrust’s SecureSMS APIs addresses spoofing with a fully authenticated, government-grade, highly encrypted, tamper-proof process, which also enables message sizes up to 5,000 characters.

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CellTrust Corp. Commences Operations with CellTrust Australia, Pty Ltd. To Provide Secure SMS and Mobile Marketing to Australia and New Zealand

CellTrust Australia

U.S.-based CellTrust, the Secure SMS Messaging Leader, Establishes a Franchisee as Distribution Network on the Australian Continent.

Scottsdale, AZ, USA and Australia – June 3, 2009 – CellTrustCorporation, a U.S.-based provider of leading-edge secure mobile messaging and applications (www.CellTrust.com) announced its expansion into Australia and New Zealand with the establishment of CellTrust Australia (www.CellTrust.com.au).  The franchisee will operate from its headquarters in Sydney, Australia led by Managing Director Nick Goritsas, marketing veteran and entrepreneur who founded the successful Ontarget Group of companies, which specialise in Data Mining, Direct Mail Marketing and Product Fulfilment.

CellTrust Australia’s customer base will benefit from CellTrust’s award winning SecureSMS Gateway, enabling businesses to exchange critical information with customers using mobile devices in a trusted environment.  SecureSMS has additional advantages over standard SMS, such as delivery, read, and receipt confirmation. CellTrust SecureSMS provides end-to-end privacy on the mobile device via a highly encrypted, tamper-proof process. The sender can see the icons actually change on their phone as messages are sent, received and opened by the recipient. The solution also increases the SMS size limit from 160 characters to 5000. A remote wipe functionality that ensures users can wipe the handset if it is lost or stolen adds another critical layer of security. Additional features that will soon be available on CellTrust SecureSMS will include 2D barcodes, client-less Secure SMS, as well as a dynamic menu system for mobile banking and mobile payments.

“The introduction of 3G mobile technology to the Australian market is driving economic growth and helping to transform businesses and services to communities previously underserved due to the limitations of broadband” said Nick Goritsas, Managing Director, CellTrust Australia. “With the proliferation of mobile data and the exchange of sensitive information across education, healthcare, government and financial sectors, CellTrust’s secure mobile applications and global gateway are well-positioned to meet market demands.” (more…)